Pet food market
The pet food market in 2016 was valued at 74.9 billion US dollars. The North American market in 2016 occupies the largest share that accounts for more than 35% of the global market. Therefore, trends of pet owners around the world are accelerating. In North America, the United States accounts for the major market share of pet and pet owner and is expected to record high CAGR between 2017 and 202 (forecast period).
New experience as Indulgence alibi and taste for department
Flavors and textures are becoming thicker, more complex, becoming genuine and specific. From the correlation between pet food and a contemporary format for mixing or handling lyophilized pieces to change the texture, pet owners can choose from a variety of shapes, textures, and flavors I will. In addition, clean labeling continues to increase. Health-conscious consumers look for permissible indulgences like the size of snacks and small pieces of confectionery containing healthy ingredients such as chia seeds and yoghurt. Pet treats develop from the perspective of ingredients with functional or other nutritional benefits that allow pet to be pampered so that pet owners will not sin. Release from September 2015 to September 2016 leaves health-related trends in new products by category. The share of cat food was about 68% worldwide. This trend of health and well has made a good sale for manufacturers. In this situation some examples are now available in South Africa with a new range of dog and cat food combining Hill's ideal balance, a natural ingredient and a fully balanced nutrition of Hill. CORE® RawRev, a new high protein grain-free product, was launched by Wellness CORE®, a family of grain-free natural animal nutrition companies.
The high internet connectivity that can be used in major countries is boosting the use at the e-commerce site as an effective distribution route. The concept of convenience, wealth or exclusivity, safety, and market consciousness plays a very important role in developing countries. As the recent scandal shows, the low reliability of local products also strengthens the reliance on foreign goods. These become easy to use through e-commerce, further increasing sales. Thanks to the industry's two pet superstores, PetSmart and Petco, e-commerce channels are explodingly increasing with the sales of pet products. Vietnam, Thailand and other small countries are adopting the market connectivity behind schedule lags behind the infrastructure delay and the recognition of almost negligible products. These stores offer early market advantages that regulation is moderate and competitive. As e-commerce is being strengthened, the company negotiated the ever-changing Internet perspective with elements like trading with giants such as Amazon that are deciding to sell through similar e-commerce websites and M & A It is. For example, in April 2017, PetSmart announced that it will acquire Chewy.com. This increased the satisfaction of independent pet retailers. Correspondingly, Tuffy's Pet Food, a manufacturer of independent and family-owned companies, announced that it will withdraw its products from Chewy as well as owned by the largest pet store chain in the United States. Although Tuffy's is reporting a very positive reaction, not every company easily separates itself from any big e-commerce site.
Both 'Free from all' and 'Flexible effect' are included together
Today's consumers are part-time vegetarians, but seem to be doing the opposite for pet food. Pet owners are looking for diet options focused on carnivorousness of dogs and cats and therefore increasing the number of products with fresh and fresh meat claims. Despite the demand for carnivorous diet, vegetables are still mainstream and producers are innovating existing products. Pet food is formulated with regard to human concerns including organic and non-GMO ingredients. These components are as follows. It is used in low carbohydrate recipes and has gluten-free claims on new serial products that increased from 1/15 of 2011 to 1/5 of 2016. The release of new products is a component that does not contain organic or GMO and is growing in the market. In the next two years, sales of organic foods and natural foods are expected to increase by 14.6% every year, organic pet foods of Petco and PetSmart are purchased at 7.1% and 5.6% respectively, and organic purchases at veterinary clinics are It is 5.3%. Due to growing interest in consumer nature and reliability, transparency, brands provide more information about the manufacturing process. Frozen and then baked. Balchem Corp., a global health and nutrition company, introduced a new line of special nutrients and proprietary processing additives. The Omega Plus series was launched in South Island in September 2016 after 2 years of ongoing research and development. In addition, Bob Martin has released Simply +. This is a series of products sold as "nutritional advanced food that provides all essential things for healthy diet to dogs".
Cross-border zone to meet floating demand
In China, the domestic market is growing at more than 30% per year, it will accelerate at the same speed by 2022, reaching 150 billion yuan, and it is expected to be the third largest market in the world. In addition, Hangzhou in Zhejiang Province opened the first cross-border pet industrial experimental zone in the city's Jiang Port District. The experimental area is planned to experimentally reform the regulations and approval of cross-border imports. It will explore the introduction of national standards in the industry and will promote the export of domestically produced products. In addition, more than 35 companies including cross-border e-commerce sites such as Tmall, Kaola Beibei and related logistics / warehouse companies were established in the experiment zone. Basically, the zone aims to enable one stop service, register open, transparent, and smart pet food import channels and regulatory policy. Similar efforts are being taken by the country to focus on increasing pet population and trends. Market staff fully exploit this situation and invest in R & D to launch innovative products.
1. Nestle · Purina opened a new factory in the factory located in the Buck in the northwestern part of Hungary and established the factory in Brazil with a maximum of US $ 86 million in Brazil as the largest production base in Europe. This step is expected to boost Nestle Puriner to grow more than the domestic market.
2. Carna 4: prescription inspired by trends in health foods. This manufacturer is inspired from the human health food field and is creating innovative whole food recipes for dogs and cats.
3. Pet Life takes precedence over Dr. Jeff's expectation of obtaining pet's real food. PetLife Pharmaceuticals, Inc., a new generation of high-efficacy veterinary cancer drug and dietary supplement developer, has acquired Dr. Geoff's Real Food for Pets ™ and announced that it has announced an expansion plan nationwide .
4. A German company entering Thailand. Interquell, a German-based dog and cat food company, has entered the Thai industry by forming a joint venture with Happy Pet (Thailand) and Technop · Pet Holding, a partner, Pet International Reported. Interquell owns 49% of the joint venture. Interquell owns premium brands of Happy Dog and Happy Cat.
Topics posted in the report
How do digital age boost face-to-face dialogue pet food market?
Does low thiamine cat food cause cat deaths in Australia?
Gluten-free foods and GMO foods are attracting attention in the pet food industry.
Edible insects creeping in popularity of pet food.
Humanization and premiumization at the peak of the pet industry
Does the US and China continue to maintain superiority in the pet food market? What is emerging market?
Does the pet food market in the Asia-Pacific region expand as the market connectivity increases in Asian countries such as Vietnam and Thailand?
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